Multimodal discourse analysis as one of the methods of a communicative and pragmatic approach to understanding language and text

Abstract

The article is devoted to the study of multimodal discourse analysis, which is aimed at interpreting communicative practices to identify meanings while analyzing individual aspects of communication. The theoretical basis of the article constitutes the works of Russian and foreign researchers A.A. Kibrik, M. Halliday, G. Kress, T. van Lieuwen, etc. The theoretical nature of the study implies the use of such methods as analysis, synthesis and generalization to review the literature on the topic. The relevance of the work is due to the insufficient knowledge of this topic, especially in the Russian-speaking environment, and the growing interest to the issue of multimodal research that arises among researchers in the field of linguistics. The material presented in the article can serve as a basis for further, more detailed, research using practical methods, which can contribute to new achievements in the study of multimodality as a special direction of human communication.